Get Certified in

Pay Per
Click

Gain real-world experience managing paid search campaigns across Google Ads. In our Pay-Per-Click (PPC) course, we teach you how to target, how to budget, and how to analyze for maximum conversion with your ads. Moreover, you will be taught how to keep on optimizing ads for lesser costs and higher click-through rates continuously.

Pay Per Click (PPC)
50+ Hours

Master It

30 Days

Full Focus

Offline Course + Internship

Skill Boost

AN OVERVIEW

 

The PPC course by IT By IT Professionals gives you complete training on one of the very effective forms of online advertising. Whether you are a beginner or an experienced marketer, learn everything from the basics of PPC to advanced strategies for maximizing ROI. Learn how to set up, manage, and optimize campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and more. You will also learn a range of critical techniques in keyword research, ad copywriting, bidding strategies, and campaign management.

At the end of the program, you will have hands-on experience with the tools needed to run successful PPC campaigns for any business, making it one of the best Google Ads training options available.

Pay Per Click Training
Program Modules

Our PPC training program is going to take you through every critical aspect of paid advertising. Proceeding from the Google Ads course basics, you will create campaigns, research keywords, adjust bids, and optimize ads for the highest return on investment. You will get hands-on experience working with Google Ads, Facebook Ads, and LinkedIn Ads to ensure that you drive tangible results.

You will learn from live examples and complete real-time projects to fine-tune your approaches; then, you will be ready to shine in this fast-paced PPC world

  • Keyword Research
  • Ad Copywriting
  • Ad Campaign Setup
  • Ad Extensions
  • Bid Management
  • Ad Testing
  • Quality Score Optimization
  • Conversion Tracking
  • Remarking
  • Performance Analysis and Reporting

Who can Pursue

 

If you are a digital marketer, business owner, or just someone who is interested in advertising, then this PPC course is just for you and a great way to learn about how to manage a pay-per-click campaign and also about increasing online advertising return on investment (ROI).

Students

Ideal for students seeking to enter the arena of digital marketing and learn hands-on with PPC advertising.

Professionals

Suitable for professionals interested in moving deeper with Google Ads and keeping pace with the latest trends.

Job Seekers

This PPC course gives job seekers all that they need with regard to their skills and a Google Ads certification course in order to boost their chances of getting a good job.

Individuals

Whether you want to improve your marketing skill sets or find a way to expand your business, this course is ideal for anyone interested in PPC.

Entrepreneurs

Learn the strategy of PPC techniques and know how to get the targeted traffic to maximize conversion rates to achieve business growth much more rapidly.

How it Works?

In this course, we take expert-led lessons and practical exercises on the important stuff like keyword research, ad copywriting, bidding strategies, and platform performance tracking for Google Ads inside of Google and for Bing Ads.

  • Course Enrollment
  • Begin Coursework
  • Hands-On Projects/Case Studies
  • Final Assessments
  • Certification

Key Learning Outcomes

We give participants a toolset to design and optimize successful PPC campaigns, manage budgets, and analyze and adjust performance metrics to enhance visibility and conversions.

  • Comprehensive Understanding of PPC

  • Proficiency in Marketing Tools

  • Global Marketing Insight

  • Hands-On Experience with Real-World Projects

  • Certification for Professional Credibility

Tools You Will Master

In this Google Ads advanced course, learn to wield industry-standard tooling for the management and optimization of pay-per-click campaigns. From Google Ads to Facebook Ads and LinkedIn Ads, you become well-equipped with the most powerful PPC tools there are.

Additional tools such as Bing Ads, Instagram Ads, Twitter Ads, and YouTube Ads will ensure your audience reach remains strong, giving you adequate flexibility to scale your campaigns effectively.

Certifications

Upon completion of the course, you are certified on Google Ads-what verifies your abilities in managing a paid campaign. This Google Ads certification course is industry-recognized and ranks you alongside other professional PPC experts. Apart from these, you get a chance to prepare for a Google Ads certification that pays rewards to your career position and offers a number of careers in the digital marketing field.

  • IT BY IT Professionals Certification of Completion (Hard-Copy)
  • Google My Business
  • Content Marketing – In Association with LinkedIn
  • Certified Facebook Marketing Master Course
  • Google Ads Search Advertising
  • Google Ads Display Advertising
  • Google Ads Video Advertising
  • Google Ads Shopping Advertising
  • Analytics Certification
  • Google Mobile Advertising
  • Email Marketing by HubSpot
  • HubSpot Inbound Marketing
  • Social Media by HubSpot
  • SEO HubSpot certificate

FAQ's

Anyone interested in learning PPC advertising newbie to a seasoned marketer whose objective is to improve their Google Ads skills and have excellent results in their online campaign.

It covers all major platform channels such as Google Ads, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads, and YouTube Ads.

We offer the best Google Ads training which is a 30-day intensive program designed to provide a hands-on, practical learning experience.

Yes, you will also learn how to prepare for and pass the Google Ads certification, well-established among employers.

No, no prior experience is needed. The course begins with the basics and progresses to more advanced strategies, making it suitable for all levels.

Reviews

Karan Swami
Web Development

My internship at ITXITPro was an exceptional experience. The company’s commitment to excellence and innovation truly stood out. I was impressed by the supportive team environment and the emphasis on hands-on learning.

Shourya Chaudhary
Web Development

I had a rewarding experience during my 45-day internship at ITXITPro, where I focused on React JS. The company provided a fantastic environment that greatly facilitated my learning and growth. Working on React projects allowed me to deepen my understanding of modern web development.

Rishab Jain
Android Trainee

This is the first time I have attended an internship in this format and wondered how effective it would be. It was very effective and therefore I would definitely be interested in attending other internships in the same format.

Shubham Gupta
Web Developement

IT BY IT Professionals provided an outstanding internship experience. The team was welcoming, supportive, and highly skilled, offering valuable mentorship throughout. I worked on meaningful projects that enhanced my skills and knowledge in real-world applications.

Charu Shringi
Web Designer

My experience with IT By IT Professionals gave me the necessary experience and knowledge to help me with career goals. It has given me real time experience of web designing with hands-on work on live projects.

Diptanshu Khandelwal
SEO Intern

My internship at IT BY IT Professionals was an incredibly rewarding experience. During my time as an SEO intern, I had the chance to work on various SEO Concepts and its tools, that allowed me to apply and expand my knowledge of digital marketing.

Shreya Raghuvanshi
PHP Trainee

They do have a lot of soft skills for employees to learn. This company is the entry point for freshers. I have learned a lot of things here